The Overflow.

Client Stories

The Overflow App
"L’API de 7digital nous a permis de nous concentrer sur la construction de notre produit et de notre plan marketing sans être ralenti par la complexité de la gestion des contenus"
Stephen Relph
CEO, The Overflow

The Overflow

Music Service

The Overflow est le seul et unique service de streaming en illimité spécialisé dans la musique Chrétienne et Gospel. Disponible aux États-Unis, l'application permet aux utilisateurs d'écouter tous les titres désirés, en ligne ou hors ligne, d'addresser leurs prières aux artistes et de partager la musique avec leurs amis. 

The Overflow a construit une application utilisant la technologie et le CMS de 7digital ainsi que les catalogues mis à disposition par les majors et les labels indépendants. Pour un abonnement mensuel à faible coût, $4.99, les utilisateurs peuvent choisir le morceau qu'ils désirent à la demande au sein d'un catalogue Chrétien ou Gospel. Les utilisateurs peuvent également choisir l'écoute passive de playlists conçues par les experts de The Overflow et leurs partenaires. 

“La musique Chrétienne est un segment musical important et pourtant négligé. Nous sommes ravis de pouvoir connecter des milliers de fans Chrétiens à leurs artistes préférés et de leur en faire découvrir de nouveaux grâce à nos selections d’albums et de playlists spécialisées par genres. Utiliser l’API de 7digital nous a permis de nous concentrer sur la construction de notre produit et notre plan marketing sans être ralenti par la complexité de la gestion de contenus” - Stephen Relph, CEO of The Overflow

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History

2004

  • The company was founded by Ben Drury and James Kane, offering digital music delivery B2B services. In the year following, 7digital was powering 180 stores for record labels and brands. Our fastest release ever was 46 mins from on-stage performance to sale in Dec 2005 as part of the Live 8 Guinness World Record.

2007

  • 7digital was powering 1,000 stores and made history by enabling Koopa to become the first unsigned act to make it into the top 40 charts on downloads alone. 7digital-powered service Now Play It won “Best Digital Service” award at the BT Digital Music Awards. 7digital signed a partnership with Last.fm and celebrated their first 1 million users on the platform. In 2008 7digital launched the global API and became the first European download store to offer Warner Music catalogue DRM-free.

2009

  • 7digital launched HMV music and video download stores in the UK and Canada, as well as an e-book store for Waterstones. Lost Tunes, powered by 7digital, won the ”Digital Achievement of the Year“ award at the Music Week Awards. We partnered with Songbird to provide an integrated MP3 store and built a mobile app on BlackBerry, which won the EMEA ”Innovation Award“. 7digital integrated MP3 downloads into AOL’s Winamp media player, HMV Group acquired 50% stake in 7digital for £7.7 million, we took part in the first ever Music Hack Day in London and celebrated 7 million tracks our catalogue.

2012

  • 7digital partnered with Shazam, we launched our own Android and iOS apps and developed a unique digital music experience for Samsung devices. Network operator O2 chose 7digital as their digital music partner in the UK and 7digital’s API powered services for 120 clients with 500 million API requests served.

    In the following years 7digital expanded North American operations with key hires and launched Samsung Music Hub 3.0 in numerous territories. 7digital was selected as the music partner for Toshiba connected TV and we released the first digital music store on Windows 8.

2014

  • 7digital merged with award-winning radio company, UBC Media and went public on the LSE. We launched hi-res download stores for Panasonic and Onkyo, a Latin music radio service for SBS (Spanish Broadcasting System) and we confirmed a partnership with will.i.am.

2015

  • 7digital powered the launch of The Overflow, a genre-based streaming app, and we expanded territories for Radioplayer Worldwide. We announced that we are powering services for OpenLIVE, Tonlist, Electric Jukebox, Team Rock, CrowdTunes, Rithm, and Astro. We expanded licenses to Africa making our reach a total of 82 territories. Finally, we launched an integration with Google Cast to playback hi-res audio.

2016

  • 7digital started the year by premiering MQA content on onkyomusic at CES. We announced a new contract to power the relaunch of eMusic and won the tender to produce Jazz programmes for BBC Radio 3. We acquired French B2B streaming service Snowite (now 7digital France) and have brought on a number of new key hires. We launched 7digital Creative to look after curation, radio production, editorial and playlisting services for our partners.